Google Analytics

for absolute beginners

James Akers

James and stroking a Barbara Hepworth sculpture

James Akers is the Data Analytics and Insight Tech Champion. James is based in Manchester and is the local Tech Champion for the North West region.

He can help you get the most out of digital tools such as:

  • Google Analytics

  • Google Tag Manager

  • Google Search Console

  • Google Data Studio

  • Facebook Analytics

Follow @JamesAkers

Google Analytics

Google Analytics

Google Analytics is a free, powerful web analytics tool which can show you how visitors found your site, and what they did when they got there. It measures how well your online and offline marketing is working.


Some resources you may find useful after the webinar:

Digital Culture Network

Digital Culture Network

The Digital Culture Network provides practical, on the ground help to the arts and culture sector, supporting you to explore and harness the benefits of technology to achieve your goals, find new ways to reach and engage audiences, and develop sustainable business models.

We offer:

  • One-to-one support for Arts and Culture organisations from a team of Tech Champions

  • Practical Surgery Sessions and Tech Talks for introductions and networking

  • Signposting to resources and training from partners

  • Support with technology related funding opportunities

  • National and regional training days delivered with technology partners

Sign up to our newsletter to hear about our latest events, resources and activity.

Follow @ace_dcn

Contact James

Get in touch with the Digital Culture Network with any follow-up questions or support